Measure What Matters: Simple Metrics That Drive Change
Monitor emissions per shipment, on-time delivery, damage rate, and consolidation percentage. Keep definitions simple and consistent. Post monthly snapshots in your newsletter, and invite subscribers to suggest one metric they want to see next.
Measure What Matters: Simple Metrics That Drive Change
Use carrier-provided emissions data or simple distance-and-weight estimators to approximate logistics impacts. Precision grows over time; action starts now. Ask readers which data view—per order, per route, or per product—helps them understand impact most clearly.
Measure What Matters: Simple Metrics That Drive Change
A small candle maker mapped deliveries, then shifted two routes to earlier time windows and combined weekly wholesale drops. On-time performance rose while mileage fell. Share your mini case in the comments, and subscribe to see community spotlights each month.
Measure What Matters: Simple Metrics That Drive Change
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